| Instant Negative Impact | Movie reviewers post reviews immediately after the first show, and harsh reviews can badly affect the audience’s interest and drastically reduce first-weekend collections, which are critical for a film’s success. |
| Focus on Negativity | Some reviewers highlight only the negative aspects (poor screenplay, slow pace, etc.), even if the film has good elements, creating an unfair one-sided perception. |
| Overhyping Expectations | Before release, reviewers sometimes create unrealistically high expectations, and when the movie is just decent (but not great), they label it a disappointment, hurting its image. |
| Paid/Agenda Reviews | Some producers believe a few reviewers either promote or target films based on hidden biases, favoritism, or even paid promotions from rival banners. |
| Spoiling Audience Mood | Early bad reviews can psychologically influence neutral audiences. Even if a movie is average and enjoyable, after reading 10 negative reviews, viewers go with a negative mindset. |
| Shift in Audience Behavior | Earlier, people used to watch movies based on stars and trailers; now they check “reviews” first. A negative first impression often means lost footfalls and lost revenue. |
| Reviewers Acting Like Judges | Producers feel that some YouTube reviewers and bloggers act like ‘supreme judges’ of cinema, giving personal opinions as if they are ultimate truths, without respecting the effort and investment behind the movie. |
| Impact on Small Films | For low-budget Telugu films especially, 1–2 negative reviews can kill the film even before word-of-mouth can build naturally, making recovery impossible. |
